Research Defender uses minFraud as part of a homegrown solution to protect the integrity of research done on behalf of its customers.

When Vignesh Krishan founded Research Defender in 2018 he knew that managing fraud was critical in the global market research industry. The company set out to deliver high-quality consumer insights for companies in diverse industries all over the world. They understood even before they got started that ensuring the quality and integrity of the research was going to be essential to their success and the success of their customers. Businesses rely on Research Defender to safeguard their projects against fraud because fraud is expensive. There’s the obvious cost of paying out incentives for fraudulent respondents, of course, but even more than that there’s the potential for wasted time. If you conduct research and find that it has been tainted by fraudulent responses, you have felt this pain. To meet your customer’s needs you may have to re-do significant parts of the research process, which can complicate relationships with customers. If you don’t deliver high quality research the first time, there are dozens of competitors ready to pick up the pieces of a failed research project.