Omnichannel Operations: What is it, and do you need an "OO" Team / Blogs / Perficient

In the rapidly evolving landscape of retail and e-commerce, businesses are increasingly adopting an omnichannel approach to ensure a cohesive and seamless customer experience across all touchpoints. This strategy requires a highly coordinated operations team, capable of managing complex interactions and data flows between various channels, from online storefronts to physical retail locations and beyond. […]