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Why Georgia-Pacific consolidated most retail media spending with seven networks after testing over 25 options

Figuring out which retail media network is worth spending on given the glut of new retail media networks can be a challenge for marketers.



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Why Georgia-Pacific consolidated most retail media spending with seven networks after testing over 25 options

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Figuring out which retail media network is worth spending on given the glut of new retail media networks can be a challenge for marketers.



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Why Georgia-Pacific consolidated most retail media spending with seven networks after testing over 25 options

Figuring out which retail media network is worth spending on given the glut of new retail media networks can be a challenge for marketers.

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