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https://doi.org/10.1007/978-3-030-00713-3_7

Employee-Centric Service Innovation: A Viable Proxy for Customer-Intimacy for Product-Focused Enterprises

Servitization has received significant attention from scholars and practitioners over the last decade. However, despite substantial research contributions in the fields of new service development and service innovation, product-focused small and medium-sized...



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Employee-Centric Service Innovation: A Viable Proxy for Customer-Intimacy for Product-Focused Enterprises

https://doi.org/10.1007/978-3-030-00713-3_7

Servitization has received significant attention from scholars and practitioners over the last decade. However, despite substantial research contributions in the fields of new service development and service innovation, product-focused small and medium-sized...



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https://doi.org/10.1007/978-3-030-00713-3_7

Employee-Centric Service Innovation: A Viable Proxy for Customer-Intimacy for Product-Focused Enterprises

Servitization has received significant attention from scholars and practitioners over the last decade. However, despite substantial research contributions in the fields of new service development and service innovation, product-focused small and medium-sized...

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