annamackstack.substack.com/p/how-to-anchor-your-positioning-as/comment/74061042
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Micaela Blei on Anna Mack's Stack
This post showed up JUST as I was asking myself exactly this question. Whenever I read marketing/positioning advice, my heart sinks when the first question is "who SPECIFICALLY is your target audience," followed by all those questions about their individual favorite coffee, etc. This feels really hopeful, and reassuringly concrete, for those of use with multiple audiences!
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Micaela Blei on Anna Mack's Stack
This post showed up JUST as I was asking myself exactly this question. Whenever I read marketing/positioning advice, my heart sinks when the first question is "who SPECIFICALLY is your target audience," followed by all those questions about their individual favorite coffee, etc. This feels really hopeful, and reassuringly concrete, for those of use with multiple audiences!
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https://annamackstack.substack.com/p/how-to-anchor-your-positioning-as/comment/74061042Micaela Blei on Anna Mack's Stack
This post showed up JUST as I was asking myself exactly this question. Whenever I read marketing/positioning advice, my heart sinks when the first question is "who SPECIFICALLY is your target audience," followed by all those questions about their individual favorite coffee, etc. This feels really hopeful, and reassuringly concrete, for those of use with multiple audiences!
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18- titleComments - How to anchor your positioning as a portfolio careerist
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