Imagination Blog | David Harold (2)

David was responsible for marketing and communications across all Imagination’s business units. He joined Imagination to lead its communications in 1998. During that time he: developed the PowerVR GPU brand (with some help from Sega and many games developers — thanks!); promoted the successful VideoLogic and Kyro PC GPU board brands; launched PURE Digital, a leading UK consumer audio brand; helped transition Imagination to an IP business model; and managed corporate and marketing communications, internal communications, digital transformation, and analyst relations. David is a fellow of The Chartered Institute of Marketing. David left Imagination in 2023. (2)