Replit — Effort-Based Pricing Recap

On June 18th, we enabled a new pricing feature called Effort-Based Pricing for all newly signed up Replit users. After monitoring usage for two weeks, we began rolling this feature out to the remaining users last week on July 2nd. In this post, we would like to share more about the rationale for the change, what we have observed so far, address some of our users’ concerns, and share how we are continuing to improve pricing. We are confident that the new Effort-Based pricing is the model that will best serve our users and enable more powerful AI tools to Replit members, however the transition to the new pricing model did not meet our standards for how we like to roll out major changes (we will discuss some examples of areas where we fell short). Therefore, we would like to offer $10 in free Replit credits to all Replit members who used the new pricing model as a way to show that we appreciate your feedback and your patience during this transition. This will automatically be applied to all active accounts that have used the new pricing model. There is nothing that users need to do to claim this credit. July 11th Incident: One example of where we fell short in our rollout of the pricing happened on July 11th between the hours of 11:26AM PDT - 5:43PM PDT. During this time, and due to an error in cost calculation, Replit checkpoint charges were being incorrectly computed and were often much larger than they should have been. After 5:43PM the fix was rolled out to production. This impacted approximately 6% of paying users. We have performed a thorough incident analysis, ensured that all charges related to the incident are refunded/credited, and have applied additional guardrails to make sure that this doesn’t happen again. We apologize for this July 11th incident and we thank our community members for helping us identify this issue. We were able to determine exactly who was impacted, by how much, and will automatically issue refunds or credits to any user that was impacted by this error. There is nothing that these users need to do to initiate the refund. The total cost of all impacted checkpoints will be reimbursed. Impacted users will also receive an email explaining what has happened. These refunds will be in addition to the additional $10 in credits that we are offering to all active Replit members who have been using the new Effort-Based Pricing.