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https://elumynt.com/blog/birthday-paradox

The Birthday Paradox: Why Your Ad Tests Are Lying to You | Elumynt

You’re running creative tests. Launching new audiences. Tracking attribution across platforms. But there’s a quiet saboteur in your data: The Birthday Paradox.



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The Birthday Paradox: Why Your Ad Tests Are Lying to You | Elumynt

https://elumynt.com/blog/birthday-paradox

You’re running creative tests. Launching new audiences. Tracking attribution across platforms. But there’s a quiet saboteur in your data: The Birthday Paradox.



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https://elumynt.com/blog/birthday-paradox

The Birthday Paradox: Why Your Ad Tests Are Lying to You | Elumynt

You’re running creative tests. Launching new audiences. Tracking attribution across platforms. But there’s a quiet saboteur in your data: The Birthday Paradox.

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      The Birthday Paradox: Why Your Ad Tests Are Lying to You | Elumynt
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