Do 0844 numbers generate income? - Answers

In the UK, these numbers usually cost more than a normal phone call and can indeed generate income. Although they can cost up 40p/min to call, the revenue generated for the organisation being called will not be more than 5p/min, with the remainder retained by the telephone companies involved in connecting the call. Not all 0844 numbers pass on income to the business using them; sometimes the income is retained by the telephone company supplying the service. For example, a telephone company may often offer advanced call handling services, queuing, reporting, etc. to the business in return for the revenue they take from incoming calls. Subjectively, this could still be considered as generating income, as the company is receiving enhanced services it would otherwise have to pay the market rate for.