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About the Ready Campaign | Ready.gov

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The goal of the Ready campaign is to promote emergency preparedness through public involvement. Launched in February 2003, Ready is a National public service campaign designed to educate and empower the American people to prepare for, respond to and mitigate emergencies and disasters. The goal of the campaign is to promote preparedness through public involvement. Ready and its Spanish language version Listo ask individuals to do four key things:

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