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https://sacks.substack.com/p/measuring-saas-engagement/comment/804976

Miguel Madero on Bottom Up by David Sacks

I found that DAU or MAU are not a good engagement metric for most Salas companies since monetization and retention are not directly tied to it. They can be a good proxy for early stage, but can be misleading over time. Instead, identifying value metrics helps companies to better align incentives and measure engagement on a cadence that makes sense for that metric



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Miguel Madero on Bottom Up by David Sacks

https://sacks.substack.com/p/measuring-saas-engagement/comment/804976

I found that DAU or MAU are not a good engagement metric for most Salas companies since monetization and retention are not directly tied to it. They can be a good proxy for early stage, but can be misleading over time. Instead, identifying value metrics helps companies to better align incentives and measure engagement on a cadence that makes sense for that metric



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https://sacks.substack.com/p/measuring-saas-engagement/comment/804976

Miguel Madero on Bottom Up by David Sacks

I found that DAU or MAU are not a good engagement metric for most Salas companies since monetization and retention are not directly tied to it. They can be a good proxy for early stage, but can be misleading over time. Instead, identifying value metrics helps companies to better align incentives and measure engagement on a cadence that makes sense for that metric

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      Miguel Madero on Bottom Up by David Sacks
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      I found that DAU or MAU are not a good engagement metric for most Salas companies since monetization and retention are not directly tied to it. They can be a good proxy for early stage, but can be misleading over time. Instead, identifying value metrics helps companies to better align incentives and measure engagement on a cadence that makes sense for that metric

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